#203C38
Primary colour, headings and dark surfaces.
THE COM ELITE REVIEWS BRAND
Logo. Avatar.
One consistent identity.
A crowned CE monogram, an editorial wordmark, and a warm forest-green palette connect the website, product research and social profiles.

THE AVATAR & MONOGRAM
Recognizable at a glance.
The crowned CE mark carries the identity into profile images, author cards and compact digital spaces. Use the square version for upload; platforms can apply their own circular crop.
Circular profile preview
COLOUR PALETTE
Warm, composed, distinctive.
#FAF8F3
Page backgrounds and breathing space.
#C7A567
Accent details and decorative highlights.
Use forest green on ivory for readable text. Reserve gold for accents rather than small body text.
EDITORIAL HEADINGS
Discover better.
Choose smarter.
Georgia or a comparable editorial serif. Use clear sentence case for page headings; the logo keeps its original uppercase lettering.
READABLE DETAIL
Practical product research.
Clear choices for everyday life.
System sans-serif for navigation, body copy, specifications, captions and controls. Keep body text at a comfortable readable size.
THE BRAND VOICE
Clear advice. Honest evidence.
Brand name: COM Elite Reviews
Tagline: Discover better. Choose smarter.
Editorial tone: clear, practical, measured and welcoming.
Explain features and trade-offs in plain language. Distinguish listing research from hands-on tests. Keep commercial disclosures visible and avoid unsupported rankings, ratings or discount claims.
Logo and avatar usage.
| Asset | Best use | Guidance |
|---|---|---|
| Transparent wordmark | Website headers, document covers, media materials | Use on a light, quiet background. Keep the original proportions; recommended web width 220px or more. |
| High-resolution square avatar | Social profiles and larger branded tiles | Keep the full monogram and crown inside the platform’s safe area. |
| 512px avatar | Profile uploads, author cards and share tools | Use the supplied file without stretching or adding extra text. |
| 64px icon | Compact browser and interface uses | Use where a detailed wordmark would become unreadable. |
- Leave clear space around the mark, at least half the monogram’s width.
- Keep the crown and CE together and retain the supplied colours.
- Avoid stretching, rotating, adding shadows, or placing the logo over busy photography.
- Use actual product listing images on product cards and illustrative category scenes for collection banners.